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Gerstein Science Information Centre


Recommended resources for research related to entrepreneurship, startups and commercialization: from science and technology literature to market research and patents.

Business Planning

If you’re looking to develop a business plan, or if you just want to understand what its components are, the resources on this page will take you through the steps involved in writing a business plan -  and, since you’ll need to include similar information, they can also help you prepare your pitch.

Once you’ve learned more about what should be included in a good business plan, use the databases on the Market Research page of this guide to help you as you write specific sections of your plan. Even if you choose not to write a business plan, it's helpful to conduct a SWOT analysis and market research; they can improve your pitch and help you grow your business in the right direction.

See also: 

Online Resources

Full Business Plans

Specialty/Alternative Plans

Books on Business Plans