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Research Guides

INF2325: Launching Information Ventures

A course guide and workshop materials for market research

Exercise 4: What sources and strategies should we use?

Take a look at the search strategies outlined in this section and incorporate some of these into your research to continue answering your question(s).

Use post-it notes to document your answer and sources. 

Your team will have 10 minutes to complete this exercise - and a representative may be asked to share with the group.