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Research Guides

Communications and Marketing Support: University of Toronto Libraries

Strengthening Communications through Consistent Messaging

Consistent use of the key messages and concepts below will help to nurture positive perceptions about the University of Toronto Libraries and convey who we are to local and global audiences. For advice and support with messaging on promotional materials contact:

Jesse Carliner, Communications Librarian

jesse.carliner@utoronto.ca416-978-1757 

Key Messages

Communications Statement

The University of Toronto Libraries is a national treasure. Preserving the cultural record of the past while innovating for the future, its expert staff, unparalleled collections, cutting edge technologies and user-centred services are essential to the University’s strategic mission to prepare global citizens and meet global challenges.
 

Key Messages

  1. The University of Toronto Libraries is a national treasure. It is Canada’s best research library, ranked sixth among North American peer institutions and regarded as a key resource by leading scholars worldwide.

  2. The Libraries’ expert staff enables excellence in teaching, research and scholarship. Using cutting edge technology and deep expertise they connect users, wherever they are, to collections unparalleled in Canada in their richness and diversity.

  3. Preserving the cultural record of the past while innovating for the future, the University of Toronto Libraries’ people, collections, technologies and services are essential to the University’s strategic mission to prepare global citizens and meet global challenges.

About the University of Toronto Libraries

The paragraph below may be used verbatim in letters, websites and other communiques where a general statement about the Libraries is required:

The University of Toronto Libraries system is the largest academic library in Canada and is ranked sixth among peer institutions in North America.  The system consists of 44 libraries located on three university campuses: St. George, Mississauga, and Scarborough. This array of college libraries, special collections, and specialized libraries and information centres supports the teaching and research requirements of over 280 graduate programs, more than 60 professional programs, and about 700 undergraduate degree programs. In addition to more than 15 million volumes in 341 languages, the library system currently provides access to millions of electronic resources in various forms and over 31,000 linear metres of archival material. More than 150,000 new print volumes are acquired each year. The Libraries' data centre houses more than 200 servers with a storage capacity of 1.5 petabytes.

 

Source for Collection and Program Figures:

The collection counts above are based on data submitted by the Libraries in November 2016 for the 2017 Facts and Figures booklet, prepared by the Office of the Assistant Vice-President Government, Institutional, and Community Relations, University of Toronto. These figures will next be updated in 2019.

The program figures above are based on data published by the University at https://www.utoronto.ca/about-u-of-t/quick-facts and Facts and Figures (2017), last verified July 4, 2018.

 

Paragraph last updated: July 4, 2018.