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Research Guides

Finding Market Research Reports

A guide to market research resources available at U of T.

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Milt Harris Library
Rotman School of Management
105 St. George St.
Room 5005

Industry Associations

Industry associations and trade groups are an excellent source of industry information.  Some make industry statistics and reports available on their websites or through their publications.

To identify industry associations, try using search terms like "industry association," "industry group," "trade group," "trade organization," etc.


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