Research Guides: MGTC28: Computer Programming Applications for Business: Consumer Data

Consumer Research & Data

eMarketer
Research on digital marketing, social media, online advertising, and e-commerce. Includes demographics of online consumers and marketing and advertising performance benchmarks.
MarketResearch.com Academic
Find research reports on Service Industries, Consumer Goods, Demographics, Food & Beverage, Heavy Industry, Life Science, Public Sector, Technology & Media. Publishers include Kalorama (for health technology), Packaged Facts (consumer packaged goods) and SBI (energy) among others.
Passport GMID
Global coverage of more than 20 industries, with focus on consumer products and services, including reports, statistics and visualization tools. Includes consumer data and packaging and ingredients information. Reports updated annually.
SimplyAnalytics
A web-based data visualization application to create simple thematic maps and tables from census and other socio-demographic data, as well as business point data.
Statista
Categorized into 21 market sectors, Statista.com provides direct access to quantitative data on media, business, finance, politics, and a wide variety of other areas of interest or markets.

Library catalogue
Search the catalogue for information, including data.
Census of Population
Census information products and insights.
Statistics Canada Data Tables
Data tables, microdata and data visualizations, on a wide range of subjects.