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Research Guides

MDSA01: Introduction to Media Studies

Resources that will help you complete all assignments for this course.

Generating Keywords

First, develop your research question: What are you trying to answer?

In order to develop keywords, look at the nouns within you research questions - persons, places, and things. You can also think about the 5Ws: 

  • Who
  • What
  • When
  • Where
  • Why

List keywords that relate each concept in your research (use a thesaurus, course readings, or lecture notes for ideas).

For example: "Is there a significant relationship between openness and employee performance?"

Keywords:

  • openness = open, intellectual, curious, thoughtful, creative
  • performance = evaluation, achievement

Generating Keywords

Research Question: How can journalistic bias influence media  audiences?

 

Concept 1:      Journalism              

Concept 2 :           Bias                

Concept 3:      media                  

 journal*

anchor 

report*

 

 influence 

 prejudice 

neutral*

 newspaper

 news shows