Article-level metrics (ALM) measure the influence of an article by tracking how it is being used, shared, and discussed. ALM uses
Traditional metrics measures the number of times an article has been cited.
Altmetrics measures how an article is being discussed in the public or social realm. Types of measurements include:
ALM has its own share of limitations and like journal-based metrics may be prone to manipulation.
The SPARC primer has more information on article-level metrics.
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