When writing your blog post, keep in mind that your goal isn't to document the entire journal article you're reporting on -- instead, you're trying to tell a story about the research that's been conducted. Brainstorm key takeaways/implications (i.e. the "so what?" of the research) and don't be afraid to personalize it with your own thoughts, opinions, anecdotes, etc.
Blog-writing best practices:
See the "Blog Resources" section for additional tips and examples to help you get started!
Using the "inverted pyramid" approach can be a great way to grab readers' attention by placing the most important information at the start of a post, followed by additional (but non-essential) information to supplement key points/takeaways. Keep in mind that people can stop reading at any time, so it's important to front-load when prioritizing your blog content!
Tips to consider:
Borchman, R. (n.d.). [JPEG image of an inverted pyramid]. Retrieved March 12, 2020, from https://www.theegg.com/seo/apac/blogging-best-practices-for-seo/
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